Design. Develop. Dream.

Who we are.

Quality hospitality begins at 6PM. Our team of hospitality experts draws upon decades of experience to make everything from the front desk to the back office achieve a standard of excellence. We partner with property owners, brands, investors and financial institutions to transform short stays into unforgettable experiences, and turn investments into solid returns.

Leadership team.

Peter D. Beukema, CHA

Chief Executive Officer

Tom Welling

Sr. Vice President of Development and Facilities

Tara Bolhuis

Director of Business Administration

Leigh Farrell

Director of Hotel Operations

Maisie Vanderwal

Director of Finance

Our hotels.

From modern boutique hotels to timeless classics, 6PM specializes in developing new hospitality venues and revitalizing unique existing properties. Our locations are unlike any other, and we enjoy creating rewarding experiences for our guests and business partners.

Avid Hotel Zeeland

An IHG Hotel

8225 Westpark Way, Zeeland, Michigan 49464

Hampton Inn & Suites

by Hilton Manistee Waterfront

101 South Lakeshore Drive, Manistee, MI 49660


Tapestry Collection by Hilton

61 E 7th St, Holland, Michigan 49423

Battle Creek Hotel

DoubleTree by Hilton

50 Capital Ave SW, Battle Creek, MI 49017

Our Core Values.






Our services.


Our leadership team has 50 years of award-winning hospitality management experience. 6PM manages every aspect of day-to-day operations, from patron engagement to sales and marketing. Beyond the daily operations, we always have an eye on long-term results, focusing on revenue management, financial reporting, planning, and budgeting. Strong planning and a keen eye on every detail is why our venues are consistently ranked in the top 15% of their respective brand and market.


Whether teaming up with other partners or becoming a sole proprietor, 6PM is always looking for opportunities to grow the hospitality business.


Our team has 40 years of combined experience in all facets of the hotel development process. We understand the challenges the hospitality industry faces, and maintain the partnerships needed to develop properties and deliver above-market returns.


Our experience in targeted acquisitions maximizes the value for current owners, and enhances the ability of properties to produce long-term results.


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Awards and Recognition During Tenure

New Hotel Build of the Year 2019 – Hilton
Hotel Success Award – Hilton
Courtyard Hotel of the Year 2019 – Marriott
Diamond Circle Award – Marriott
Overall Satisfaction Award – Marriott
Staff Service Award – Marriott
Arrival Experience Award – Marriott
Intent to Recommend Award – Marriott
Room Cleanliness Award – Marriott
Platinum Circle Award – Marriott
Top five Courtyard by Marriott hotels in the brand – Marriott
Torch Bearer Award – IHG
Top 20 Holiday Inns in all the Americas – IHG

**All our hotels have continued to operate in the top 15% of their brands respectfully.

**We have also guided our General Managers and Guest Service team members to multiple guest service awards and General Manager awards. These awards were won both by the local community publications as well as the hotel brands.

Our mission is to develop new hospitality venues in unique locations. Peter D. Beukema, CHA, Chief Executive Officer

Let’s dream together.

6PM Hospitality Partners, LLC
201 W. Washington Ave.  Suite 60, Zeeland, MI. 49464


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